Carl Johnson, has over 20 years experience in Internet Technologies.

Hi there! I've been consulting businesses and individuals in areas of Internet technologies, automation and marketing for many years. Nowadays every high school kid can put together a site. However, hardly anyone knows how to effectively market one.

I can help you avoid years of trial and error costs and headaches, and have your campaign running effectively within a week.

--Carl

I specialize in developing highly effective, pay-per-click internet marketing campaigns for budget-conscious businesses and individuals. Contact me to get started now.

What's pay-per-click?
It's become one of the most popular methods to market businesses online in recent years, and is the quickest way to guarantee top placement in major search engines, above your competitors.

What I'll Do For You
I'll perform some preliminary market research to asses where your competitors place in the search rankings. If you have a set of preferred search terms, I'll asses the cost necessary to get these ranked in top 3 positions across the Internet. If not, I'll help you by using a variety of methods to generate a comprehensive list of search terms which will help propel your site to the top of the search rankings, across the web. We'll then tweak the marketing plan so that it fits within your expectations, and budget. Simple as that!

When we agree on the scope of the plan, I'll immediately get to work implementing the pay-per-click campaign. This includes writing custom titles and descriptions for your key words/phrases, creating the initial bids and limits designed to achieve top positions above your competitors, while maximizing qualified traffic, and minimizing your ongoing costs. A well-designed campaign will help to increase your sales, and return on investment, not simply deliver a bunch of clicks to your site. At all times, you control your monthly spending budget.

On a weekly or monthly basis, it's critical to review your account listings, to ensure that competitors haven't out-bid you for certain keywords, pushing you down the list. This is something you may choose to do, or you may prefer that I perform this ongoing maintenance, for a nominal monthly/hourly fee.

Site Recommendations
In many cases, I'll find that a client's site is not quite optimized for sales, and may benefit greatly from some minor modifications. I will provide you with a detailed assessment of any such changes I feel would lead to better sales or higher conversion ratios, which you may provide to your web designer for implementation. This alone can help increase your sales up to 25% in many cases.

NOTE: You, as a client is responsible for creating an account with the pay per click service provider (Google AdWords), and providing me with account info such that I can implement the campaign. You are responsible for funding and replenishing your AdWords account to ensure your clicks are paid for, and traffic keeps flowing. The fee paid to me is separate and represents the initial research, design and implementation of the ad campaign, which will result in top listings in all major search engines, placing you above your competitors, delivering qualified leads to your site. If you choose to enlist me in the monthly monitoring and maintenance of your campaign, to ensure these top listings don't slide, that will involve an additional monthly fee commensurate with the size and complexity of the campaign.